Business Plan 2015-2016

This annual Business Plan for the North Myrtle Beach Chamber of Commerce, CVB, was adopted by the Board of Directors following a comprehensive process which included: input from members through a membership survey; feedback and accomplishments from program councils; and results of a two-day board of directors planning session featuring presentations on issues and trends impacting our members, community, and organization.

This business plan also includes action steps from “Building North Myrtle Beach,” a five-year Sustainable Growth and Prosperity Initiative adopted by the board in March, 2011, noted by “BNMB”. This initiative has raised in excess of $3 million dollars from the private sector over 5 years to address these strategic goals and action steps.

Our Board of Directors has adopted the following five strategic areas of focus, which are addressed in the Business Plan:

  • Grow the North Myrtle Beach Visitor and Destination Market
  • Diversify the North Myrtle Beach economy
  • Serve as the voice of business
  • Focus on our members
  • Communicate our story

And, in 2015, your board took another historic step when it founded and created BizUnite, the chamber’s Political Action Committee, governed by a separate board of directors, to support candidates and issues who contribute to a positive business climate for the North Myrtle Beach business community and further advocate growing our NMB visitor and destination market and diversifying our economy.

We invite you to join our leadership team of 2016-2017 as we collectively work towards achieving what noted business economist and consultant Peter Drucker said, “the best way to predict the future is to create it.”


             R. Marc Jordan, IOM, CCE                                                         Jeri McCumbee
             President / CEO                                                                          Chairwoman of the Board

Download the 2015 - 2016 North Myrtle Beach Chamber Business Plan
(pdf file; filesize=811 kb)

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